Berger Paints India Ltd, has launched the 9th edition of their yearly pujo campaign ‘Berger PriyoPujo 2021’ in a bid to felicitate the Durga Puja organizers of Bengal. This year Berger Priyo Pujo contest is not only limited to Kolkata but is extending to the districts of West Bengal as well. Activities will be visible inHooghly, Midnapore, North & South 24 Parganas, Birbhum, and Burdwan districts respectively.
Berger Priyo Pujo campaign was conceptualized with an aim to spread the colour of festivity by highlighting the best designed and eco-friendly puja pandals of the city along with organizing various other programs to bring the sense of harmony and togetherness. Speaking on the initiative, Mr. Abhijit Roy, MD & CEO, Berger Paints Ltd. said, “We have expanded the outreach of the campaign across the districts of West Bengal and hope to bring larger approach of Berger Priyo Pujo in future.”