Axis Max Life Insurance Ltd., formerly known as Max Life Insurance Company Ltd., has introduced the Axis Max Life Sustainable Wealth 50 Index Fund. This innovative fund, the first of its kind in the insurance industry, is designed to invest in companies generating robust cash flows using a proprietary Sustainable Yield Index. The customised index will be computed and maintained by NSE Indices Limited.
The fund focuses on 50 top-performing stocks from the Nifty 500 universe, selected based on Free Cash Flow Yield for non-financial companies and Dividend Yield for financial companies. Its asset allocation includes 80–100% equity and 0–20% cash or money market instruments.
Sachin Bajaj, EVP and Chief Investment Officer, said, “This fund reaffirms our commitment to offering value-driven investment options that align with evolving investor priorities. It leverages a unique factor-based index to identify companies with strong cash flows, catering to customers seeking stability and performance.”In Guwahati, this fund is expected to attract investors aiming for sustainable growth and consistent returns. With its growing financial literacy and investment interest, Guwahati’s investor base aligns well with Axis Max Life’s focus on value-driven offerings. The fund will initially be available through Axis Max Life’s online ULIP products, expanding post-launch. This launch strengthens Axis Max Life’s leadership in the online savings segment, following the success of other passive index funds like the NIFTY Smallcap Quality Index Fund and Midcap Momentum Index Fund.