Aviva India announced its financial results for FY25, underscoring steady growth focused on sustainability and customer-centric innovation. The insurer reported a stable Gross Written Premium of Rs 1,307 crore and a 6% rise in Assets Under Management (AUM) to Rs 14,735 crore. Profit grew to Rs 107.52 crore from Rs 89.66 crore in FY24, while the solvency ratio improved to 193%, indicating a robust financial foundation.
Shifting from a distribution-led to a product-driven approach, Aviva enhanced customer experience with 100% of claims settled within 30 days and a decline in complaints per 10,000 policies from 20 to 16. Its wellness-led insurance offerings, including the Preventive Wellness Package featuring smart health devices and AI nutrition consultations, emphasize proactive health management.
In Guwahati, Aviva’s focus on wellness and accessible insurance resonates well with the region’s growing awareness of health and financial security. Local agents report increased demand for the Signature 3D Term Plan – Platinum, which appeals to middle-class families aiming for long-term protection combined with health benefits. The shift towards holistic insurance solutions is gaining traction amid evolving consumer preferences in Guwahati’s urban and semi-urban sectors. Managing Director and CEO Asit Rath highlighted, “FY25 marks meaningful progress with a clear purpose — delivering consistent value through innovation and customer focus.” Looking ahead, Aviva plans to launch affordable, life-stage-specific products to deepen its reach across India.