Business Correspondent

Truecaller launches in app digital government directory to support seamless interaction between citizens of India and the Government by giving easy access to thousands of verified contacts of government officials. This is an important step to build trust in citizen services by protecting users from any scams, fraud and spam. The digital government directory gives access to helplines, law enforcement agencies, embassies, educational institutes, hospitals, and other key departments of about 23 states including union territories to Truecaller app users. This information has been sourced directly from the government, and official government sources. Based on interactions with netizens and relevant…

bigbasket (www.bigbasket.com), a TATA Enterprise, entered Burdwan, West Bengalmarket recently and has rapidly gained acceptance by the local people. Customers in the city are now ordering a wide range of products through the app, including rice, dals, oils and masalas, personal care, kitchen, and household items at min 6% off across every single item. Burdwan, West Bengal is among the newest additions to bigbasket’s rapidly expanding network including Tier 2 and Tier 3 cities such as Kharagpur, Durgapur, Asansol. Burdwan is the headquarters of PurbaBardhaman districtand a major education hub. The city is therefore an important market for bigbasket. Apart…

bigbasket (www.bigbasket.com), a TATA Enterprise, entered Durgapur market recently and has rapidly gained acceptance by the local people. Customers in the city are now ordering a wide range of products through the app, including rice, dals, oils and masalas, personal care, kitchen, and household items at min 6% off across every single item.Durgapur is among the newest additions to bigbasket’s rapidly expanding network including Tier 2 and Tier 3 cities such as Kharagpur, Bardhaman, Asansol. Durgapur is a major industrial city and is the fourth largest urban agglomeration after Kolkata, Asansol and Siliguri in West Bengal. The city is therefore…

India’s largest and fastest growing apparel and accessories specialty chain of Reliance Retail, TRENDS, announced the launch of its new Store in DHING town of Nagaon district in the state of Assam. Trends is truly democratizing fashion in India, by strengthening its reach & connect with consumers in India – right from Metros, mini metros, to Tier 1, 2 towns and beyond&is India’s favoritefashion shopping destination. The Trends store at DHING boasts of modern looks and ambience featuring an exciting range of good quality and fashion merchandisethat is relevant to the consumers of the region and at prices that are…

Bajaj Auto, the world’s most valuable two-wheeler and Three-wheeler Company, has launched the all-new Pulsar P150 in India. This highly agile and manoeuvrable bike comes with a modern, sporty design that complements its powerful and refined 150cc engine giving riders a great-to-look-at, great-to-ride machine. After the 250cc (N250 and F250) and 160cc (N160) versions, this is Pulsar’s third offering on the all-new platform that was launched in October 2021. The new Pulsar P150 has been engineered to significantly enhance the signature ‘Pulsar rush’ due to improved power delivery, sportier design and reduced weight. In this new avatar, the P150 uses…

Cummins India participated in the 16th edition of the CII International Mining & Machinery Exhibition (IMME) 2022, showcasing its innovative, dependable, and futuristic product range for the mining sector. The company has been a leading power solution provider in India for more than 60 years in India and 100 years globally. The CII-organized event was scheduled from November 16-19,2022, at Eco Park in Rajarhat, Kolkata. The prestigious international exhibition witnessed participation from distinguished industry leaders. Cummins showcased its latest QSK60 engine for 205T and 240T Dump truck, which builds upon its legendary robustness with enhanced engine power and improved reliability…

KFC India has launched its most inclusive Special KFC restaurant in Amanora Mall, Pune, ahead of International Day of Persons with Disabilities. Operated by specially-abled team members, elements at this Special KFC restaurant include infrastructural design, accessibility & décor features to enhance customer experience& provide an inclusive environment. KFC Kshamata, the brand has pledged to drive 2X empowerment by 2024, by doubling the number of Special KFCs, restaurants run by specially-abled team members, and increasing the women workforce at the restaurants. The restaurant has been designed keeping accessibility at the core and majority of the décor features are in braille…

The 17th edition of Myntra's biannual End of Reason Sale (EORS), India's largest fashion shopping carnival is set to bring millions of fashion aficionados in the country, on-trend looks from across the globe. This edition of EORS is bigger with a 70% higher style count than the previous winter edition, raising the bar with over 17-lakh styles across 6000+ popular domestic and international brands on offer, and is being held from the 10 to 16 of December.The 7-day event is poised to provide unmatched offers across categories like winter wear, party wear, ethnic wear, beauty and personal care (BPC), and…

Colgate-Palmolive (India) Limited, the market leader in oral care, launched the all-new ‘Charcoal’ variant in their gel-based Colgate MaxFresh toothpaste with an ad campaign featuring brand ambassador Ranveer Singh. The toothpaste is infused with cooling crystals which is unique to the MaxFresh range.  The MaxFresh Charcoal toothpaste has not just cleansing ability but also refreshing essence of wintergreen mint along with bamboo charcoal. This gives a blast of freshness that helps keep the mouth refreshed and the person feeling energized. Colgate MaxFresh Charcoal Toothpaste comes in a striking black and red stylized pack. This hard-to-miss variant comes in 4 sizes,…

A legacy brand for over 79 years, Queen of Sarees – Kankatala, brings the Handwoven Sarees of India Exhibition & Sale exclusively for Kolkata on 14th and 15th December 2022 at Hotel Hindusthan International Regency. The brand will showcase the masterpiece sarees in various one-of-a-kind weaves, like Kanchipuram, Banarasi, Paithani, Organza, Patola, Jamdani, Kota, and many more handwoven weaves handpicked by Kankatala family from across 50 weaving clusters of India specially for Saree connoisseurs of Kolkata! Since 1943, Kankatala has been constantly working towards curating the best weaves for their patrons, and like most of their patrons; their weavers too,…