editor - The Purbottar

06 Mar

Tata Motors goes #Hyperlocal for its passenger vehicle buyers

editor0 CommentsBusiness, India#Hyperlocal, tata motors

Tata Motors, has introduced ‘Anubhav,’ showroom on wheels, a door step car buying experience for the rural customers. In line with its rural marketing strategy, this initiative will help increase reach in Tehsils and Talukas, which have high potential in terms of rural population, and economy. A total of 103 mobile showroomsare being deployed across the country, to enhance the Tata Motors brand awareness in rural India. These mobile showrooms will help existing dealerships to offera doorstep sales experience to customersand assist them with information about the New Forever range of cars& SUVs, accessories, avail finance schemes, book a test…

06 Mar

Himalaya MEN launched New Campaign

editor0 CommentsBusinessHimalaya MEN, New Campaign

One of India’s leading wellness brands Himalaya Wellness Company unveiled a new campaign positioning Himalaya MEN Pimple Clear Neem Face Wash as the most effective solution for men’s pimples with the power of nature and science. With the offering of “Ladkonke pimples kasahi solution”, the campaign prompts young boys to choose the right solution for solving their pimples problems, instead of experimenting with weird suggestions. The commercial opened with a group of friends returning to their dressing room after a cricket match with the focus on a boy with pimples. Rishabh Pant joined the group and told them that there…

06 Mar

Women at Amazon: Stories of courage and inspiration

editor0 CommentsBusinessAmazon

For many forward-thinking organizations such as Amazon India, gender equality is a key priority, whether it's pushing for equal representation of women or hiring for diversity. Amazon, sets itself targets for the proportion of women, insists on the right inputs with 50% of the resumes being of a woman while hiring for any role, develops mentorship and training programs to enable women to be hired and also shine in diverse roles. There are thousands of women making their mark and breaking the stereotype at Amazon. They demonstrate extraordinary leadership in less traditional ways and build their careers in unconventional ways.Today,…

06 Mar

Admissions open for courses at Shiv Nadar University

editor0 CommentsBusiness, EducationShiv Nadar University

Shiv Nadar University, Delhi-NCR, has opened admissions for the academic year 2022-23. The University is inviting applications for admission for all programs across its four schools and Academy of Continuing Education offering undergraduate research programs in Engineering, Natural Sciences, Management-Entrepreneurship and Humanities and Social Sciences. Interested applicants can submit their filled-in common application form, available at www.snu.edu.in, latest by 31 March 2022 for Round 1 of Admissions. The University is introducing three new specializations in B.Sc. (Research) Chemistry degree along with a new unified Bachelor’s in Technology program. The University also introduced a Financial Aid scheme, from this year, and…

06 Mar

5 BSF personnel killed in fratricidal incident at Amritsar camp

editor0 CommentsIndiabsf, punjab

A Border Security Force (BSF) jawan allegedly opened furnace at a force camp here on Sunday, leaving four of his colleagues dead and every other injured. The accused constable Sateppa S K used to be also killed in the fratricidal incident that took location between 9:30 and 9:45 AM in the campus of the 144th battalion in Khasa area of the district, about 12-13 km short of the Attari-Wagah border crossing along the India-Pakistan worldwide front, an officer said. However, it used to be not right away clear if the accused jawan shot himself or used to be fired upon…

06 Mar

Instagram encouraged young people in Siliguri

editor0 CommentsBusinessInstagram, SILIGURI

In association with the Young Leaders for Active Citizenship (YLAC), Instagram announced a new edition of their flagship youth program - the Counter Speech Fellowship in Siliguri. The program will engage young people on topics that matter to them and encourage them to lead conversations about them online.The Counter Speech Fellowship engages creative teenagers to use the power of visual storytelling to start meaningful conversations on issues that are important to young citizens around the world. The fellows have gone on to start non-profits like the Global Voluntary Action network, worked with organizations like Nyaaya that focus on legal rights,…

06 Mar

PM Modi flags off Pune Metro, takes a ride

editor0 CommentsIndiaMETRO, PM Modi

Prime Minister Narendra Modi on Sunday inaugurated the Pune metro rail mission and unveiled a statue of Chhatrapati Shivaji Maharaj in the premises of Pune Municipal Corporation. The inauguration of the 12-km stretch of the whole 32.2-km lengthy challenge took region at the Garware metro station, from the place Mr. Modi flagged off the challenge and proceeded to take the metro experience to the Anandnagar station, positioned almost five km away. Later he travelled in the teach after buying a ticket from a kiosk. During the 10-minute ride, the Prime Minister interacted with differently-abled students, some of them visually impaired,…

06 Mar

Kerala tattoo craftsman Sujeesh held after numerous women allege sexual assault

editor0 CommentsIndiaKerala, rape

A Kochi-based tattoo artist Sujeesh P S, who has been arrested after numerous girls raised complaints against him for sexually abusing them whilst tattooing on their personal parts, will be produced earlier than a Justice of the Peace on Sunday, 6 March. Sujeesh used to be arrested late night time on Saturday. An 18-year-old woman had in a social media post said that he had sexually assaulted her whilst tattooing on her personal components and after her revelation, five extra female came towards him stating that he had abused them. Sujeesh, who was once on the run ever in view…

06 Mar

Hero MotoCorp accelerated Digital Transformation

editor0 CommentsBusinessHERO MOTOCORP

The world’s largest manufacturer of motorcycles and scooters Hero MotoCorp has further strengthened its leadership team with the appointment of digitization and technology expert Reema Jain. She has joined Hero MotoCorp on 1 March 2022as the new Chief Information & Digital Officer to lead the technology driven business transformation. Ms. Jain will directly report to the Chairman and CEO of Hero MotoCorp Dr. Pawan Munjal. Reema Jain is a well-known name in the technology industry and was recently named among top 100 global CDOs across industries. Jain most recently served as Chief Digital Officer at Vodafone India. Hero MotoCorp recently…

06 Mar

Shopsy expands its customer base across India

editor0 CommentsBusiness, IndiaShopsy

Shopsy, a social commerce platform from Flipkart, has witnessed strong growth of over 60% since its launch in July 2021. At Shopsy, the aim is to offer quality and engaging products for customers by providing access to a wide range at affordable prices, while being a value-based and reliable platform. Shopsy has over 2.5 lakh sellers with products across 250+ categories and is on track to enable over 25 million online entrepreneurs by 2023. Shopsy aims at boosting local entrepreneurship and powering e-commerce, especially in communities and third-party channels. Shopsy also unveiled its first ever ad campaign ‘It happens only…