Atul Auto Limited is the first amongst leading 3 wheeler OEMs to partner with CSC Grameen eStore, an e-commerce initiative by CSC eGovernance Services India Ltd to promote digital ordering and delivery in rural areas. As a part of the partnership, the automaker’s product range will be listed on CSC Grameen eStore and made available to potential customers in hinterlands and deep rural areas through aspirational VLEs (village level entrepreneurs).
The joint digital launch was done by Dr. Dinesh Tyagi, MD-CSC SPV, Shri Raja Kishore, COO – CSC Grameen eStore, Mr. Niraj Chandra, Director, Atul Auto Ltd, and Mr. Pushkar Sinha, VP Sales and Marketing, Atul Auto Ltd.