India’s leading electric scooter brand Athe Energy has began its retail operations in the North East region in the capital city of Guwahati, Assam. The new retail outlet, Ather Space, located at Bharalumukh, will retail the Ather 450X, one of Indian’s quickest and smartest scooters, alongside the Ather 450 plus. The Ather Space will provide a unique ownership experience along with complete service and support for the owner.
Speaking on the occasion, Mr Swapnil Jain, Co- founder & Chief Technology Officer, Ather Energy said, Assam is by far the most progressive state in the North East and has been on par with states like Maharastra, Karnataka, and Rajasthan, in terms of EV registrations. The state has been actively promoting the faster adoption of electric vehicles, which has resulted in increased consumer awareness and demand. Consumers are understanding the benefits of owning an EV and they are hopeful that more consumers in Guwahati will make the shift to electric scooters in the coming months.
