Amazon India has announced the launch of seller registration and account management services in Bengali. This launch will benefit thousands of existing Amazon sellers and lakhs of new sellers from tier – 2 and below markets to run their business on Amazon.in marketplace in a language of their choice and preference. With this launch, sellers will now be able to register on Amazon.in and manage their online business from a selection of eight languages including Bengali, Gujarati, Hindi, Kannada, Marathi, Malayalam, Telugu, Tamil and English.
To launch the services in Bengali for sellers, Amazon.in worked with expert linguists to develop an accurate and comprehensible experience in each of the languages. The team has chosen commonly used terms over perfectly translated words to make the experience authentic, easily understandable and seamless for sellers. Sumit Sahay, Director, Seller Partner Services, Amazon India said, “As we gear up for the festive season, the addition of Bengali will help numerous businesses to launch their business on Amazon.in and cater to customers across the country- helping grow and scale their businesses manifold.”
