Kamiliant, a brand popular for its bold, durable, and stylish luggage, has revolutionized the world of travel bags since its establishment in 2014. Kamiliant perfectly blends strength with vibrant aesthetic, providing the ideal choice for modern-day travelers, who demand reliability without compromising on style. Designed to take on any journey, Kamiliant luggage is built and ready for anything – from a rugged expedition to an action-packed journey!
After the successful debut of its first-ever TVC campaign, Kamiliant is back with an even more action-packed sequel! Featuring Bollywood’ action sensation Tiger Shroff and the versatile Nikita Dutta, the latest TVC is a spoof of widely accepted Indian period films, introducing an element of comedy and dramatic spin to an iconic war scene while putting Kamiliant’s toughness to the ultimate test.
The TVC concludes, highlighting the key feature of the brand’ offering with the tagline – “Naam Hai Kamiliant, Kaam Hai Toughness!” Speaking about the campaign, Ms. Anushree Tainwala, Executive Director – Marketing, Samsonite South Asia, said, “We wanted to create a campaign that is both entertaining and memorable, which is why we chose the filmy approach.” Adding to this, Mr. Prateek Bharadwaj, Chief Creative Officer, Lowe Lintas, said, “We wanted to show that Kamiliant can handle just about anything – with a touch of fun and Bollywood flair.”