PROFICORN 2023, a significant event for MSMEs organized in Bangalore

Proficorn 2023, held at Sheraton Grand in Bangalore, showcased the vibrant spirit of entrepreneurship. Over 1200 business owners attended a two-day event, with a surprise session by journalist Faye D’Souza. She discussed the challenges and visions of championing MSMEs, providing a unique perspective on business development, with hosts Rajiv Talreja and Karan Hasija.

Day 1, started with Raj Shamani’s masterclass on branding shared seven principles, providing a fresh perspective on establishing and nurturing a brand in today’s competitive market. Rujuta Diwekar’s nostalgic journey into creating her unique nutrition brand in the 90s underscored the importance of conviction in value addition.

Day 2, commenced with Dr. A Velumani of Thyrocare delivered a captivating speech on focus and frugality, highlighting the importance of a powerful business model. Brijesh Agrawal, co-founder of Indiamart, emphasized the significance of humility and simplicity in driving the entrepreneurial world forward, emphasizing the power of simplicity in driving success.The Business Success Awards honored 43 MSME business owners, showcasing their achievements and inspiring their entrepreneurial spirit. The event concluded with a DJ night, a fitting end to a day of learning and celebration.

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